More Media, Inc. was officially established in March, 2017, but the founders have been running influencer campaigns since the beginning of 2016.
The founders, Robyn Gleason and Michelle Miller are first and foremost bloggers and social media influencers. Both are passionate about living a healthy lifestyle, and run healthy recipe blogs (SimplyFreshDinners.com and Vitamin-Sunshine.com).
Both blogs began taking in sponsored work, and found a growing need for running campaigns. As avid blog readers, a network of influencers interested in working for the company was quickly put together.
The core of More Media, Inc. is setting up influencer marketing campaigns. This involves finding bloggers whose niche aligns with a brand’s target audience, setting up campaign budgets, preparing contracts, engaging influencers in cross promotion, and tracking metrics to measure the impact of campaigns.
In addition to marketing campaigns, the company also found a growing need of both brands and influencers to provide social media services. Since influencer marketing is most effective with active and engaged social media, we found a way to support growing businesses and busy influencers with cost effective, industry-savvy social media and VA services. Read more about our social media services for both brands and influencers here.